Analyze the impact of the Employee Branding strategy
Measure each stage of the conversion funnel with BlogsterApp Ambassador
BlogsterApp Ambassador analyzes the impact of the employee branding strategy through metrics to measure the performance. The results show that the strategy is well defined or improvements are needed to continue optimizing the results.
The key of employee branding are the employees. They give meaning to the strategy and their success depends of their participation and goodwill.Therefore, BlogsterApp Ambassador monitors the activity of the ambassadors in real time, so the brand can always influence positively. In addition, BlogsterApp Ambassador analyzes the impact of the publications shared by the ambassadors to measure the reach, engagement and visits generated by each diffused content. Another important part is to know which contents are working better to be able to adjust the content strategy of the brand and improve continuously. Finally, BlogsterApp Ambassador offers metrics that allows the brand to analyze the return on investment made because it allows to identify the number of leads and sales opportunities generated, being able to assign these results to specific ambassadors.